What I do

Services

digital strategy & creative concepts

Strong brands don’t just happen—they’re crafted with strategic planning, creative execution, and ongoing (re-)evaluation. Whether you need a clear digital roadmap, bold creative concepts, or platform-specific strategies, I’m here to help. Together, we’ll shape your brand’s digital presence, aligning with trends, algorithms, and, most importantly, your business goals.

what i offer

  • creative strategy
  • planning
  • concept development for digital communication
  • content strategy 
  • channels & platform strategy
  • process design for content teams
  • trend research
  • holistic consulting for digital communication and channel dynamics

I’ll help you answer the big questions, like:

  • Which platforms make sense for our brand?
  • What content should we focus on?
  • What ideas can our brand / products stand out with?
  • Should I work with creators/influencers, if so, how? 
  • How can we set up our team for long-term success? What tools or methods can help?
  • How can we adapt our strategy to stay relevant?

social media for your brand

Social media isn’t just about pretty visuals—it’s about creating meaningful connections and delivering real value. Whether you need campaigns, digital extensions of big ideas, or an always-on content strategy, I’m here to make sure your brand stands out in the fast-paced world of social media.

what i offer

  • creative concept development for social media
  • content strategy
  • media sparring for targeting, strategy & campaign optimization
  • adapting campaigns for digital channels
  • process setup  for social media content workflows

Together, we’ll create custom solutions that align with your goals while staying true to your brand’s voice.
When it comes to execution, I collaborate with your in-house designers or can recommend trusted freelancers to ensure your vision comes to life seamlessly.  With a unique blend of creative and analytical expertise, I’m not just a partner for your creative team—I’m also here as a sparring partner for your media managers or media agency. Together, we’ll ensure your campaigns align with your targeting strategy, and drive measurable results across your marketing funnel.

Wanna talk about your social media communication?

workshops that work

Every workshop is customized to meet your unique needs. Whether you’re looking to empower your team with creativity, understand the latest trends, or streamline your workflows, I’ll help you get there.

what you can expect

  • Workshops from 1 hour sessions up to 3-day deep dives
  • Available for individuals or groups
  • Tailored to your needs – no cookie-cutter solutions

Let’s have a look at what your team needs and come up with the perfect workshop format for you.

potential workshop contents

Collaborative Work Sessions

What I offer as individual services, I also provide in workshop formats. Learn how to craft impactful strategies, measure success, and stay relevant in the ever-changing social media landscape. Together, we'll work on your strategy and/or create content concepts that resonate with your target audience and align perfectly with your brand goals.

Trends & Insights

Keynotes and workshops exploring current (digital) trends, emerging technologies, and evolving consumer behaviors—all tailored to your industry. Whether it’s social media trends, tech innovations, or creative best practices, these sessions are designed to spark new ideas and keep your strategy ahead of the curve.

Process Design & Creative Workflows

“Creativity is not a talent. It is a way of operating. Anyone can be creative.” — John Cleese

We'll work together to empower your team, streamline workflows, and cultivate an environment that sparks innovation and big ideas.

Idea Sprints & Brainstorming Facilitation

Building on my experience in Creative Direction and empowering creative teams, I lead idea sprints and brainstorming sessions to unlock creative potential. Together, we’ll generate actionable ideas for challenges like crafting a campaign concept, refining communication approaches, or tackling pre-defined problems with innovative solutions.

Wanna Work with me?

Again soon.

Usually, I collaborate with brands and agencies across Europe – flexibly, project-based, or in a strategic sparring role.
Right now, my freelance business is on pause during parental leave – but I’m always open to new connections, interesting ideas, and long-term partnerships.

Freelancing & Consulting (currently on pause)

As a freelancer, I can support your agency or marketing team in flexible ways – whether it’s by the hour, day, or for a specific project.
Maybe you don’t need me for a whole project, but want to pick my brains for a bit of input? Book me for a quick consulting sessions to tackle your digital challenges.

Collaboration Options (currently on pause)

  • Typical freelance collaboration: Hourly, daily, or project-based support
  • Quick consulting and sparring sessions for brainstorming, troubleshooting or insights tailored to your unique needs
  • Workshops (see above)

How I work

Currently on parental leave!

Languages: English & German
Time zone: GMT+1 (Vienna)
Formats: In-person (travel charges may apply outside Vienna), video call, or hybrid

Ready?

Working together – again soon.

Usually, I collaborate with brands and agencies across Europe – flexibly, project-based, or in a strategic sparring role.
Right now, my freelance business is on pause during parental leave – but I’m always open to new connections, interesting ideas, and long-term partnerships.

Right now, my freelance business is on pause during parental leave – but I’m always open to new connections, interesting ideas, and long-term partnerships.

Freelancing & Consulting

As a freelancer, I can support your agency or marketing team in flexible ways – whether it’s by the hour, day, or for a specific project.
Maybe you don’t need me for a whole project, but want to pick my brains for a bit of input? Book me for a quick consulting sessions to tackle your digital challenges.

Collaboration Options

  • Typical freelance collaboration: Hourly, daily, or project-based support
  • Quick consulting and sparring sessions for brainstorming, troubleshooting or insights tailored to your unique needs
  • Workshops (see above)

How I work

Languages: English & German
Time zone: GMT+1 (Vienna)
Formats: In-person (travel charges may apply outside Vienna), video call, or hybrid